To understand the power of gamification, it is important to understand why people play games. Games are an important vehicle for generating self-esteem. While playing is certainly about amusement, it is also about feeling good about one’s self. Most people enjoy a healthy competition where intelligent obstacles can be overcome, favorable comparison is possible, and […]
It is our belief that the largest impediment to improving learning outcomes revolves around student motivation. Rather than striving to earn the best grade they can, many students today are content to merely pass a class or earn an “easy” B. Hence they do the minimum amount of reading required, the minimum amount of studying […]
The age of industrial capital has given way to one centered on human capital. Success in today’s economy is becoming more dependent on the ideas and innovations that reside in intellectual rather than physical property. Hence human beings rather than machines are once again at the forefront of the value creation process. Now, more than […]
What is the difference between work and play? For many, work is something done to gain the means to pay bills and hopefully have a little left over for fun. Play on the other hand is done for sheer pleasure. Gamification is about blurring the line between work and play. It is about taking those […]
Many young people today think nothing about spending hours killing trolls in a role playing game, freeing Angry Birds or competing with those in their social circles on Words with Friends. When it comes to studying for classes, though–an arena in which costs and future rewards are very real–they don’t have that same dogged perseverance. […]
